Marka la eego isbeddelka warshadaha kartoonka sanadka 2023 laga soo bilaabo heerka horumarinta shirkadaha waaweyn ee baakadaha jiingadaha Yurub

Marka la eego isbeddelka warshadaha kartoonka sanadka 2023 laga soo bilaabo heerka horumarinta shirkadaha waaweyn ee baakadaha jiingadaha Yurub
Sannadkan, shirkadaha waaweyn ee baakadaha kartoonada ee Yurub waxay sii wadeen faa'iido badan xaaladda sii xumaanaysa, laakiin intee in le'eg ayay guulahoodu sii jiri karaan? Guud ahaan, 2022 wuxuu noqon doonaa sanad adag oo loogu talagalay shirkadaha waaweyn ee baakadaha kartoonada. Iyadoo ay kor u kacayaan kharashyada tamarta iyo kharashyada shaqada, shirkadaha ugu sarreeya Yurub, oo ay ku jiraan Smurf Cappa Group iyo Desma Group, ayaa sidoo kale si adag uga shaqeynaya sidii wax looga qaban lahaa dhibaatada qiimaha warqadda.Sanduuqa warqadda
Sida laga soo xigtay falanqeeyayaasha Jeffries, tan iyo 2020, iyadoo qayb muhiim ah ka ah soo saarista waraaqaha baakadaha, qiimaha kartoonka dib loo warshadeeyay ee Yurub ayaa ku dhawaad ​​​​labanlaabmay. Intaa waxaa dheer, kharashka looxa sanduuqa ee laga sameeyay alwaax halkii laga isticmaali lahaa kartoonnada dib loo warshadeeyay wuxuu raacayaa waddo horumar oo la mid ah. Isla mar ahaantaana, macaamiisha kharashka badan leh ayaa yareynaya kharashkooda internetka, taasoo iyaduna yaraynaysa baahida kartoonnada. Bacda warqadda
Sannadihii quruxda badnaa ee uu keenay COVID-19, sida dalabaadka oo si buuxda u socda, sahaydii kartoonka oo cidhiidhi ah, iyo qiimaha saamiyada ee shirkadaha waaweyn ee baakadaha, dhammaantood way dhammaadeen. Si kastaba ha ahaatee, si kastaba ha ahaatee, waxqabadka shirkadahani wuu ka wanaagsan yahay sidii hore. Smurfit Cappa ayaa dhawaan sheegtay in EBITDA-da ay korodhay 43% laga bilaabo dhammaadka Janaayo ilaa Sebtembar, halka dakhliga hawlgalkeedu uu sidoo kale kordhay saddex meelood meel. Tani waxay ka dhigan tahay in inkastoo ay weli jirto rubuc waqti ka hor dhammaadka 2022, haddana dakhligeeda iyo faa'iidada lacagta caddaanka ah ee 2022 ayaa dhaaftay heerkii ka horreeyay cudurka COVID-19.
Dhanka kale, Desma, oo ah shirkadda ugu weyn ee baakadaha jiingadaha ku sameysa ee UK, ayaa kor u qaadday saadaasha sanadlaha ah laga bilaabo Abriil 30, 2023, iyadoo sheegtay in faa'iidada hawlgalka ee la hagaajiyay ee qeybta hore ee sanadka ay tahay inay noqoto ugu yaraan 400 milyan oo ginni, marka la barbar dhigo 351 milyan oo ginni sannadkii 2019. Mengdi, oo ah shirkad kale oo weyn oo baakadaha ku shaqeysa, ayaa kordhisay faa'iidada aasaasiga ah ee 3 boqolkiiba dhibcood waxayna ka badan tahay labanlaab faa'iidada qeybtii hore ee sanadkan, inkastoo ay wali ganacsigeeda Ruushka ku jirto xaalad adag oo ay ugu wacan tahay dhibaatooyin aan la xallin.Sanduuqa Koofiyadda
Faahfaahinta cusboonaysiinta macaamil ganacsi ee Desma bishii Oktoobar way yaraayeen, laakiin waxay xustay in "isweydaarsiga sanduuqyada la midka ah ee jiingadaha ah uu xoogaa hooseeyo". Sidoo kale, kobaca xooggan ee Smurf Cappa ma aha natiijada iibinta kartoonno badan - iibkeeda kartoonnada jiingadaha ah ayaa ahaa mid aan sinnayn sagaalkii bilood ee ugu horreeyay 2022, xitaa wuxuu hoos u dhacay 3% rubuci saddexaad. Taas beddelkeeda, shirkadaha waaweyni waxay kordhiyaan faa'iidadooda iyagoo kordhinaya qiimaha alaabadooda.Sanduuqa daboolka baseball-ka
Intaa waxaa dheer, isbeddelka ganacsigu uma muuqdo inuu soo hagaagay. Shirkii warbixinta maaliyadeed ee bishaan, Tony Smurf, oo ah madaxa shirkadda Smurf Cappa, ayaa yiri: "Mugga ganacsiga ee rubuci afraad aad ayuu ula mid yahay wixii aan ku aragnay rubuci saddexaad. Badanaa waxaan fileynaa inaan soo kabanno Kirismaska. Dabcan, waxaan u maleynayaa in suuqyada qaar sida Britain iyo Jarmalka ay si dhexdhexaad ah u shaqeeyeen labadii ama saddexdii bilood ee la soo dhaafay." Sanduuqa Scarf
Tani waxay keenaysaa su'aal: Maxaa ku dhici doona warshadaha sanduuqyada jiingadaha sanadka 2023? Haddii suuqa iyo baahida macaamiisha ee baakadaha jiingadaha ay bilaabaan inay xasilaan, ma sii wadi karaan soosaarayaasha baakadaha jiingadaha inay kordhiyaan qiimaha si ay u helaan faa'iido sare? Marka la eego asalka adag ee macro iyo rarista kartoonka oo daciif ah oo laga soo sheegay Mareykanka, falanqeeyayaashu waxay ku faraxsan yihiin cusboonaysiinta Smurf Cappa. Isla mar ahaantaana, Smurfikapa wuxuu carabka ku adkeeyay in "isbarbardhigga kooxda iyo sannadkii hore uu aad u xooggan yahay, waxaanan had iyo jeer aaminsanahay in tani ay tahay heer aan la sii wadi karin". Sanduuqa hadiyadda Kirismaska
Si kastaba ha ahaatee, maalgashadayaashu aad bay uga shakisan yihiin. Qiimaha saamiyada Smurf Cappa wuxuu 25% ka hooseeyay meeshii ugu sarreysay ee uu cudurka faafa ka jiray, qiimaha saamiyada Desma-na wuxuu hoos u dhacay 31%. Yaa sax ah? Guushu kuma xirna oo keliya iibinta kartoonnada iyo kartoonnada. Falanqeeyayaasha Jeffries waxay saadaaliyeen in marka la eego baahida yar ee macro, qiimaha kartoonnada dib loo warshadeeyay uu hoos u dhici doono, laakiin waxay sidoo kale ku nuuxnuuxsadeen in qiimaha warqadda qashinka ah iyo tamarta uu sidoo kale hoos u dhacayo, sababtoo ah waxay sidoo kale la macno tahay in qiimaha wax soo saarka baakadaha uu hoos u dhacayo.
"Aragtideenna, waxa inta badan la iska indho tiro ayaa ah in kharashyada hooseeya ay saameyn weyn ku yeelan karaan dakhliga. Ugu dambeyntii, soosaarayaasha sanduuqyada jiingadaha leh, faa'iidooyinka dhimista kharashka ayaa soo bixi doona ka hor qiimaha kartoonka ee hooseeya, kaas oo aad u muuqda xilliga hoos u dhaca (3-6 bilood oo dib u dhac ah). Guud ahaan, dakhliga ka soo gala qiimaha hoose waxaa qayb ahaan ka beddesha kharashka ka soo gala dakhliga." Falanqeeyayaasha Jeffries ayaa yiri. Sanduuqa Dharka
Isla mar ahaantaana, dhibaatada baahida lafteedu ma aha mid gebi ahaanba toos ah. Inkasta oo ganacsiga elektaroonigga ah iyo hoos u dhacu ay khatar gaar ah ku keeneen waxqabadka shirkadaha baakadaha ee la isku dhejiyay, haddana saamiga ugu badan ee iibka kooxahan badanaa wuxuu ka yimaadaa ganacsiyada kale. Desma, qiyaastii 80% dakhliga wuxuu ka yimaadaa badeecadaha macaamiisha ee dhaqsaha badan (FMCG), kuwaas oo inta badan ah alaabada lagu iibiyo suuqyada waaweyn. Qiyaastii 70% baakadaha kartoonka ee Smurf Cappa waxaa la siiyaa macaamiisha FMCG. Iyadoo la horumarinayo suuqa terminal-ka, tani waa inay noqotaa mid dabacsan. Desma waxay ogaatay kobaca wanaagsan ee beddelka balaastikada iyo meelaha kale.
Sidaa darteed, inkastoo ay jiraan isbeddellada baahida, waxaa u badan tahay inaysan hoos uga dhicin meel gaar ah - gaar ahaan marka la eego soo laabashada macaamiisha warshadaha ee ay si xun u saameysay cudurka faafa ee COVID-19. Tani waxaa taageeraya waxqabadka dhawaan ee MacFarlane (MACF), kaas oo tilmaamay in soo kabashada macaamiisha warshadaha duulista, injineernimada iyo hoteellada ay ka hortagto saameynta hoos u dhaca ku yimid wax iibsiga khadka tooska ah, dakhliga shirkadduna uu kordhay 14% lixdii bilood ee ugu horreysay 2022. sanduuqa gaarsiinta cuntada xayawaanka.
Shirkadaha xirxira ee loo yaqaan corrugated packed packers ayaa sidoo kale u adeegsada cudurka faafa si ay u horumariyaan xisaabtooda dheelitirka. Tony Smoffey, oo ah madaxa shirkadda Smoffey Kappa, ayaa ku nuuxnuuxsaday in qaab-dhismeedka raasamaalka ee shirkaddiisu uu ahaa "xaaladdii ugu fiicnayd taariikhdeenna", faa'iidada deynta/kahor amortization-kana ay ka yarayd 1.4 jeer. Miles Roberts, oo ah madaxa shirkadda Desma, ayaa arrintan ku raacay bishii Sebtembar, isagoo sheegay in saamiga faa'iidada deynta/kahor amortization ee kooxdu uu hoos ugu dhacay 1.6 jeer, "taas oo ah mid ka mid ah saamiyada ugu hooseeya sannado badan".sanduuqa rarista
Dhammaan kuwan oo dhan waxay ka dhigan yihiin in falanqeeyayaasha qaar ay aaminsan yihiin in suuqu uu si xad dhaaf ah uga falceliyay, gaar ahaan kiisaska baakadaha tusmada FTSE 100, kuwaas oo qiimahoodu hoos u dhacay ilaa 20% marka loo eego faa'iidada guud ee la filayo kahor amortization. Qiimayntoodu hubaal waa mid soo jiidasho leh. Saamiga P/E ee hore ee Desma waa 8.7 oo keliya, halka celceliska shanta sano uu yahay 11.1, halka saamiga P/E ee hore ee Smurfikapa uu yahay 10.4, celceliska shanta sanona uu yahay 12.3. Ilaa xad, waxay ku xiran tahay in shirkaddu ay ku qancin karto maalgashadayaasha inay sii wadi karaan inay yeeshaan waxqabad la yaab leh sanadka 2023.sanduuqa rarista boostada